The company behind those delicious Creme Eggs took a page out of Willy Wonka‘s playbook, and it’s driving customers bonkers.
Since Christmas, you’ve probably noticed the stores near you are swapping out their holiday decorations for Easter goodies. Whether or not you think it’s “too early” to move on, we’ll admit we love being able to buy Cadbury Creme Eggs again.
This year, the company has switched things up by offering a white chocolate version of their classic treat. But there’s a catch that’s making these eggs fly off the shelf.
Only between 350 and 400 white Creme Eggs are being delivered to stores, and they’ll be hard to spot. The white eggs are packaged almost exactly like the regular eggs. Here’s where things get interesting: if you manage to find a white egg, it’ll be worth your while.
Each egg is worth at least $136, while certain special eggs are worth $1,355. And one (just one) grand prize egg is worth $2,700 to its lucky owner.
And people are getting desperate trying to track down these eggs.